Sprite® Step Off™ II Championship Event Official Rules
Sprite® Step Off™ II Official Rules - REC
Sprite® Step Off™ Official Rules-Qualifying Phase 3/5 – 3/13/11
N.S.S.A. Event Judging Protocol

Sprite® Step Off™ II Championship Event
Official Rules

NO PURCHASE NECESSARY. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT
INCREASE YOUR CHANCES OF WINNING.

How It Works: Sprite Step Off II is a multi-phased step contest (the "Contest"). Only step teams that participated in Regional Event Competitions (each an "REC"), and were invited to compete at the Championship Event (the "Championship Event") in Washington, DC on May 21, 2011 (date subject to change) based on their REC performance will be eligible to compete (each a "Team". Only members of the Team that have signed the "Official Team Roster" can participate in the Championship Event. All Teams and Team Members must continue to meet the Team Requirements and Team Member Eligibility requirements set forth below. All members of Teams that advance to the Championship Event are subject to a background search and NPHC or organizational approval. THESE OFFICIAL RULES GOVERN AND ADDRESS ONLY THE CHAMPIONSHIP EVENT COMPETITION.

1. Eligibility: This Contest is open only to legal residents of the 50 United States (or the District of Columbia) who are at least 18 years old at the time of entry and who are members of a Team that was invited to participate in the Championship Event based on the REC phase of the Contest, (each a "Team Member") (see rules here http://www.spritestepoff.com/rules). Each Team Member must continue to meet the following requirements in order to be eligible to participate:

1) Be currently enrolled as an undergraduate in good academic standing at an accredited 4 year institution (the "School"), (MEMBERS WHO GRADUATED IN DECEMBER OF 2010 OR WHO WILL GRADUATE IN MAY/JUNE OF 2011 ARE ELIGIBLE TO COMPETE.)
2) Be an active member, in good financial standing, of an undergraduate chapter of a nationally-recognized, service-oriented fraternity or sorority affiliated with a School (the "Chapter"),
3) Have a valid School ID, and
4) Have a valid government-issued ID (i.e. passport, state-issued driver's license, state-issued identification card, or military ID).

Employees and non-employee workers of The Coca-Cola Company, Coca-Cola Bottlers, ignition, Inc., Contest partners (listed here www.spritestepoff.com), ePrize, LLC, and their respective related companies, parents, subsidiaries, affiliates, promotional partners, prize providers and agents, and any agencies or other companies involved in the development or execution of the Contest or production or distribution of Contest materials, as well as the immediate family (spouse, parents, siblings, and children) and household members of each such person are not eligible to compete in the Contest. The Contest is subject to all applicable federal, state, and local laws and regulations and is void where prohibited.

Team and Team Member Requirements:

Only Team Members of the Team that are listed on the "Official Team Roster" can participate in the Championship Event.

2. Sponsor: Coca-Cola North America, a division of The Coca-Cola Company, One Coca-Cola Plaza, Atlanta, GA 30313. Administrator: ePrize, LLC, One ePrize Drive, Pleasant Ridge, MI 48069.

3. Agreement to Official Rules: Participation in this Contest constitutes each Team Member's full and unconditional agreement to these Official Rules and Sponsor's and Administrator's decisions, which are final and binding in all matters related to this Contest. Participation, advancement and/or receipt of any Scholarship Prize is dependent on the applicable Team or Team Member(s) fulfilling all requirements as set forth herein.

4. Timing: The Championship Event will take place on May 21, 2011 at The Show Place Arena in Washington, D.C. pursuant to the Team information package. Sponsor reserves the right to adjust program timing or location at its discretion, including Championship Event cancellation, if necessary. Sponsor's representative is the official time-keeping device for the Contest.

5. How to Participate:

Pre-Qualified Team Instructions:

The first place winning fraternity and sorority Teams from each REC are (and have been) invited to compete in the Championship Event. Teams must report to the designated Sprite Step Off II staging location on the day and time provided by Sprite Step Off II staff. The entire Team must be present at check-in, in order for that Team to be allowed to compete in the Championship Event, unless Team receives written approval from Sponsor for any delay or absence. Show performance times may vary and may be changed at the sole discretion of the Sprite Step Off II staff. A mandatory official Championship Event rules meeting will be held in the official Sprite Step Off II hotel on the Friday prior to the competition (i.e., May 20, 2011). Any Teams with Members who are tardy or absent are subject to sanctions, including disqualification. Sanctions will be applied via disqualification or scoring deductions to Team's Championship Event performance.

Teams will be required to participate in the Sprite Step Off II community service project on the morning of the Championship Event, which is a part of their participation in the Sprite Step Off II competition. Details regarding the service project will be provided by Sprite Step Off II staff.

Teams that have successfully completed Team Check-In will compete in the Championship Event of Sprite Step Off II. All confirmed Teams should report to their assigned stage as instructed by the Sprite Step Off II Staff. Sponsor may only allow performing Team Members and up to two (2) identified Crew members on stage. Again, the maximum number of performing steppers is 10. Anyone who steps on the stage (with the exception of identified Crew members) is considered a performing stepper and must meet the stated criteria. For purposes of clarity and avoidance of doubt, this means no children/audience members should ever be on stage with a Team during a performance. Each Team's performance must continue to meet the Performance Criteria set forth below.

Team Replacement

If, for any reason, any REC 1st Place Prize winning Team cannot accept its trip to the Championship Event, the open slot will be filled by offering the opportunity to the appropriate REC 2nd Place Prize winning Team (fraternity or sorority) from the applicable REC. If, for any reason, the 2nd Place Prize winning Team from the corresponding REC cannot accept, Sponsor will offer the opportunity to the appropriate top-scoring Team (fraternity or sorority) from among all ranked 2nd Place teams across all RECs. If the slot still cannot be filled in either of these ways, Sponsor will take whatever action it deems fair to offer the slot to another Team or the slot will go un-awarded at Sponsor's discretion.

Performance Time

Teams will have up to a maximum of 5 minutes for prop setup and strike. Each Team will be given up to 10 minutes for performance time ("Performance Time"). For purposes of clarity and avoidance of doubt, the 10 minute Performance Time starts at the Team's first clearly defined movement and/or clearly defined first sound made on the stage or screen, including any and all videos, voice introductions, introductory music and/or any other reasonable performance component(s) as determined by the NSSA Judges (as defined below) in their sole discretion. Performance Time does not stop until the final Team Member is off stage, music and/or video has stopped, and/or a clearly defined end to the Team's step show has occurred. Any Team that exceeds the 10 minute Performance Time limit may have points deducted from its score, pursuant the Judging and Deductions section below. NSSA will have a Performance Time clock clearly visible to all Teams indicating the official start and stop Performance Times. Note that any Team that exceeds the Performance Time by 61 seconds or more will be disqualified, pursuant to the Judging and Deductions section below.

Performance Conduct

Teams should ensure that their performance is suitable for viewing by people of all ages. No portion of the performance should reflect negatively upon The Coca-Cola Company or the Team's fraternity or sorority or subject them to public scandal or ridicule. Prohibited performance conduct is as determined by the Sprite Step Off II personnel and the NSSA Judges, in their sole discretion and includes, but is not limited to, the following:

Performance Attire/Appearance

Each Team Member is expected to wear appropriate attire. All clothing should be clean, properly fitting, in good repair and meet the following criteria as determined by the Sprite Step Off II personnel and the NSSA Judges, in their sole discretion:

Performance Music

Again, music for Teams' performances must not be in poor taste or contain profanity or sexually explicit language or connotations. The Sprite Step Off II staff will review and approve all music and will determine, in its sole discretion, whether a Team may use its music. All music must be submitted to the Sprite Step Off II staff for review per instructions provided in the Team information package.

Each Team must have the music for its performance on a CD or an MP3 player. A Team Member must be assigned to instruct the sound person for the Team's performance. For purposes of clarity and avoidance of doubt, it is strongly suggested that all Teams provide a second copy of all CDs and MP3 player music selections, to address the possiblility of technical issues with playing the initial copy. Neither Sponsor nor the NSSA will be responsible for any technical issues associated with any Team's music not being audible at any time (i.e., music skips, breaks or inaudible moments).

Performance Props

All performance props/effects must be reviewed by Sprite Step Off II personnel. Teams are responsible for the transportation/shipping of their props to the Championship event and all associated costs. Sponsor reserves the right to reimburse Teams for such costs up to $250 per Team. Sponsor is not responsible for any loss of props or damage to props in shipping or performance. Teams must bring all props to the staging area during the Championship Event rehearsals and performances and follow all instructions that are provided in the Team information package.

The following props are prohibited from use during any Sprite Step Off II competition:

Behavior

Special Appearance Protocol

Team Members should not engage in media opportunities that are not designated by the Sprite Step Off II staff. A member of the Sprite Step Off II Public Relations team must be present at all designated appearances. Any Team Member that exhibits behavior that violates the appearance protocol will be subject to team sanctions as determined by the Sprite Step Off II staff.

If you have questions on how to participate in the Contest, please visit our website at www.spritestepoff.com.

6. Judging and Deductions: Performances will be judged by official representatives of the National Step Show Alliance ("NSSA") and a neutral, independent, third-party auditor (collectively, "NSSA Judges"). Each Team's performance at the Championship Event will be scored on the National Step Show Alliance 80 point scale which is divided into 2 different criteria:

Performance Elements:

	• Introduction	(5 points)
	• Team Attire	(10 points)
	• Theme	(10 points)
	• Vocal Clarity	(5 points)
	• Choreography	(10 points)
	• Showmanship	(10 points)
	• Outro/Exit	(5 points)

Technical Elements:

	• Formations	(10 points)
	• Synchronization	(10 points)
	• Compulsory Steps	(5 points)

Deductions (each a "Deduction"), may be assessed against a Team in the sole discretion of the NSSA Judges, for any of the following:

	Per Judge Deduction Areas	Maximum
	• Vulgarity/Inappropriate Actions	(5 points)
	• Inappropriate Song Selection	(3 points)
	• Check Chanting/Denigrating	(3 points)
	• Time Limit Infraction	(5 points)
	* Note: any Team that exceeds the time limit by 61 seconds or more will be disqualified.

	One Time Deduction Areas	Maximum
	• Illegal Participation	(5 points)
	• Illegal Use of Prohibited Items	(5 points)
	• Tardiness/Failure to Show	(5 points)
	* Note: these deductions are per infraction. Multiple infractions may occur.

Deductions and Disqualification: Teams and Team Members are expected to conduct themselves in a professional manner and represent their organizations in a positive light. Failure to adhere to all of the restrictions in these Official Rules, by the Team or individual Team Members, before, during or after the Team's performance, may result in an additional 5-point Deduction, for each infraction, from the Team's overall score. Tardiness or failure to attend the Team Check-In and/or the Community Service project may result in an additional 5-point Deduction from the Team's overall score for each infraction or possible disqualification, at Sponsor's sole discretion.

Egregious violations of the restrictions of these Official Rules may result in immediate disqualification in the sole discretion of the NSSA Judges, The Coca Cola Company and/or Sprite Step Off II staff, whose decisions are final.

Definition and details of the above criteria can be found at http://www.spritestepoff.com/public/fulfillment/NSSA_rules.pdf.

Each NSSA Judge will score the Team's performance based on the criteria set forth above. The total score of the Team will be calculated using the above categories first, and any deductions will be subtracted to create the Team's final score. The highest and lowest NSSA Judge's score will be excluded from the final score. The NSSA Judges' composite score will then be determined based on the average of the remaining scores.

TIE BREAKER PROCEDURES

In the event of a tie between two or more Teams, the following procedures will be used to break the tie.

Stage One: Comparative analysis of the Deduction areas Stage Two: Overall Standard Judge Analysis Stage Three: Lead Judge Analysis

The decisions of the NSSA Judges are final.

The fraternity Teams and the sorority Teams at the Championship Event with the highest composite scores will be deemed the potential Scholarship Prize winners.

7. SCHOLARSHIP PRIZES:

The 3 top-scoring fraternity Teams and the 3 top-scoring sorority Teams from the Championship Event will receive the following scholarship prizes (each a "Scholarship Prize"):

1st Place Prize (for the top-scoring Fraternity and Sorority) - $100,000 Team Scholarship
2nd Place Prize (for the next highest-scoring Fraternity and Sorority) - $25,000 Team Scholarship
3rd Place Prize (for the third highest-scoring Fraternity and Sorority)- $15,000 Team Scholarship

All Team Scholarships will be divided evenly among all Team Members listed on the Official Team Roster, including the alternates and Crew Members, if designated by Team Captain and if they meet the Team Eligibility Requirements. Again, Team Advisors are not eligible for any Scholarship prize. Each Team Member will be required to complete all necessary documentation in order to accept his or her portion of the Team Scholarship prize, according to the specific guidelines and timelines provided at the time of notification. Each Team Member has the option to 1) Accept the Scholarship, 2) Refuse the Scholarship, or 3) Defer the Scholarship (for up to 5 years). All Team Scholarships are to be used for education-related expenses including tuition, fees, books, supplies, and other education expenses and are subject to the rules and regulations of the United States Internal Revenue Service. Awards are one-time only. Payment of the Team Member's portion of the Team Scholarship will be via a check for the full amount of the Team Member's portion of the Team Scholarship, made payable directly to the accredited U.S. College or university designated by the applicable Team Member. Awards may be used for undergraduate or graduate study. Any unused funds at the conclusion of the recipient's undergraduate and/or graduate studies will be returned to The Coca Cola Company which will donate the funds to the recipient's NPHC organization's Fraternity or Sorority Scholarship Fund. Payments will not be made directly to individuals and may not be transferred or redeemed for cash. Team Scholarships will be awarded to the winning Team Members listed on the Official Team Roster beginning no later than July 31, 2011, and are subject to additional, separate terms and conditions. Team Scholarship administrator will accommodate students needing expedited payment on a case-by-case basis. If a request for deferral is made and the scholarship is not used within five years, the funds will be returned to The Coca Cola Company which will donate the funds to the recipient's Fraternity or Sorority Scholarship Fund.

For All Scholarship Prizes: No substitution, exchange or transfer of Scholarship Prizes by Team Members. Sponsor reserves the right to substitute any Scholarship Prize for one of equal or greater value. Winners are responsible for all taxes and fees, if any, associated with Scholarship Prize receipt and/or use. Sponsor reserves the right to award fewer than the number of Scholarship Prizes indicated if there are an insufficient number of eligible, qualified Teams competing at the Championship Event or if the Championship Event is cancelled.

8. Release: By attending the Championship Event and any receipt of a Scholarship Prize, as the case may be, each Team Member agrees to release and hold harmless the Sponsor, Coca-Cola Bottlers, ignition, Inc., Contest sponsors, Administrator, his or her fraternity or sorority, and all of the respective related companies, parents, subsidiaries, affiliates, promotional partners, prize providers and agents, and any agencies or other companies involved in the development or execution of the Contest or production or distribution of Contest materials, and each such company's officers, directors, employees and agents (collectively, the "Released Parties") from and against any claim or cause of action, including, but not limited to, personal injury, death, or damage to or loss of property, arising out of participation in the Contest or receipt or use or misuse of any Scholarship Prize.

9. General Conditions: Sponsor reserves the right to cancel, suspend and/or modify the Contest, or any part of it, or to change, alter or eliminate any aspect of the Championship Event, if any fraud, technical failures or any other factor, including, without limitation, failure of any Team(s) to participate at the Championship Event, impairs the integrity or proper functioning of the Contest, or for another valid reasons, as determined by Sponsor in its sole discretion. If terminated, Sponsor may, in its sole discretion, determine the winning Teams using whatever process it finds to be fair, given the circumstances. Sponsor, in its sole discretion, reserves the right to disqualify any individual Team Member it finds to be tampering with the successful and planned operation of the Contest or to be acting in violation of the Official Rules of this or any other promotion or in an unsportsmanlike or disruptive manner and disqualify the Team Member and/or Team. Any attempt by any person to deliberately undermine the legitimate operation of the Contest may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages and other remedies (including attorneys' fees) from any such person to the fullest extent permitted by law. Sponsor's failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. By participating in the Championship Event, each Team Member agrees to be bound by the Official Rules and the decisions of the NSSA Judges, The Coca Cola Company and/or Sprite Step Off II staff. Failure to comply with any of the above rules and regulations may result in immediate disqualification from all Sprite Step Off II activities, in the sole discretion of Sponsor and/or Sprite Step Off II staff. All materials submitted become the sole property of Sponsor and will not be acknowledged or returned. By entering the Sprite Step Off II Championship Event, each Team Member grants to The Coca Cola Company a royalty free, unlimited and irrevocable gratis license and exclusive right to use, broadcast, publish, copyright and for any other lawful purposes as further described and set forth in each Team Member's Participant Waiver and Release Form, which is incorporated herein by reference, to use and allow others to use Team Member's likeness, including name, biographical information, voice, statements, performances, recordings or interviews and endorsements made by or attributable to him/her, verbatim or otherwise (collectively, "Likeness") and participation in Sprite Step Off II in perpetuity throughout the universe, and in any language, in any manner it desires, in connection with the production, exhibition, exploitation, merchandising (retail and licensed) and promotion of the Sprite Step Off II, in whole or in part, in any form, in any and all formats and media, whether now known or hereafter developed worldwide without limitation. All rights set forth herein and any and all materials created incorporating a Team Member's Likeness, in whole or part, will be the sole property of The Coca Cola Company. All Teams will be photographed and filmed and all photos and video are property of The Coca Cola Company and its affiliates. Each Team Member agrees to release and hold Sponsor, the Promotional Participants (i.e., Coca Cola Bottlers, Sprite Step Off II sponsors and their respective affiliates, subsidiaries, advertising and promotion agencies, suppliers and vendors involved in the Sprite Step Off II) and their respective directors, officers, employees and assigns of each, harmless against any and all claims, damages, losses, expenses and liability of any kind arising out of participation in this competition. All Team Members assume all risks associated with entering and participating in the Sprite Step Off II and their performance. All Team Members assume all liability for any injury or damage caused, or claimed to be caused, by participation in the Sprite Step Off II, including travel to and from the events, attendance at the Championship Event, the Team's performance and the acceptance or use of any prize. All federal, state and local taxes are the sole responsibility of winners. All federal, state and local laws and regulations apply. The Coca Cola Company and the Promotional Participants and Released Parties are not responsible for any typographical or other errors in the printing, the offering or the announcement of any Scholarship Prizes or in the administration of the Contest.

10. Limitations of Liability: Released Parties are not responsible for: (1) any incorrect or inaccurate information, whether caused by Team Member, printing, typographical or other errors or by any of the equipment or programming associated with or utilized in the Contest; (2) technical failures of any kind, including, but not limited to malfunctions, interruptions, or disconnections in phone lines, music MP3s/CDs or network hardware or software; (3) unauthorized human intervention in any part of the Contest; (4) printing, typographical, technical, computer, network or human error which may occur in the administration of the Contest, or in any Contest-related materials; (5) late, lost, undeliverable, damaged or stolen mail; or (6) any injury or damage to property or persons, including but not limited to, death or dismemberment, which may be caused, directly or indirectly, in whole or in part, from Team Member's participation in the Contest or receipt or use or misuse of any opportunity to compete (including any travel/activity related thereto). Released Parties are not responsible for any technical problems, malfunctions of computer systems, servers, providers, hardware/software, lost or unavailable network connections or failed, incomplete, garbled or delayed computer transmission or any combination thereof. Released Parties are not responsible for any unauthorized third-party use of any prior Submission or of any recording of a performance in this Contest.

11. Disputes: Except where prohibited, each Team Member agrees that: (1) any and all disputes, claims and causes of action arising out of or connected with this Contest or any competition opportunity or prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the United States District Court for the Eastern District of Michigan (Southern Division) or the appropriate Michigan State Court located in Oakland County, Michigan; (2) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Contest, but in no event attorneys' fees; and (3) under no circumstances will Team Member be permitted to obtain awards for, and Team Member hereby waives all rights to claim, indirect, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the Team Member and Sponsor in connection with the Contest, shall be governed by, and construed in accordance with, the laws of the State of Michigan without giving effect to any choice of law or conflict of law rules (whether of the State of Michigan or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Michigan.

12. Team Members' Personal Information: Information collected from Team Members is subject to ePrize, LLC's Privacy Policy http://www.eprize.com/privacy-policy and Sponsor's Privacy Policy http://www.thecoca-colacompany.com/privacy.html.

13. Team Winner List: For a list of Scholarship Prize winning Teams, visit http://bit.ly/mxRYDC. The list will be posted after confirmation is complete.

Sprite® Step Off™ II
Official Rules-REC

NO PURCHASE NECESSARY. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT
INCREASE YOUR CHANCES OF WINNING.

How It Works: Sprite Step Off II is a multi-phased step contest (the "Contest"). Only step teams that were chosen during the qualifying phases or any walk-up qualifier ("Walk-Up Qualifier") to participate in Regional Event Competitions (each an "REC") will be eligible to compete at the live events (each a "Team"). The winning fraternity and sorority from each REC will advance to compete at the Championship Event (the "Championship Event") in Washington, DC on May 21, 2011 (date subject to change). Only members of the Team that have signed the "Official Team Roster" can participate in RECs. Teams and Team Members must continue to meet the same Team Requirements and Team Member Eligibility requirements set forth below. All members of Teams that advance to the Championship Event are subject to a background search and NPHC or organizational approval. THESE OFFICIAL RULES GOVERN AND ADDRESS ONLY THE REGIONAL EVENT COMPETITIONS.

1. Eligibility: This Contest is open only to legal residents of the 50 United States (or the District of Columbia) who are at least 18 years old at the time of entry and who are members of a step team that was invited to participate in an REC in an earlier phase of the Contest, including the Walk-Up Qualifiers, if any, (each a "Team Member") (see rules here http://www.spritestepoff.com/rules). Each Team Member must continue to meet the following requirements in order to be eligible to participate:

1) Be currently enrolled as an undergraduate in good academic standing at an accredited 4 year institution (the "School"),

2) Be an active member, in good financial standing, of an undergraduate chapter of a nationally-recognized, service-oriented fraternity or sorority affiliated with a School (the "Chapter"),

3) Have a valid School ID, and

4) Have a valid government-issued ID (i.e. passport, state-issued driver's license, state-issued identification card, or military ID).

Employees and non-employee workers of The Coca-Cola Company, Coca-Cola Bottlers, ignition, Inc., Contest sponsors (listed here www.spritestepoff.com), ePrize, LLC, and their respective related companies, parents, subsidiaries, affiliates, promotional partners, prize providers and agents, and any agencies or other companies involved in the development or execution of the Contest or production or distribution of Contest materials, as well as the immediate family (spouse, parents, siblings, and children) and household members of each such employee are not eligible to compete in the Contest. The Contest is subject to all applicable federal, state, and local laws and regulations and is void where prohibited.

Team and Team Member Requirements:

Only Team Members of the Team that are listed on the "Official Team Roster" can participate in the Regional Event Competitions and/or Championship Event.

2. Sponsor: Coca-Cola North America, a division of The Coca-Cola Company, One Coca-Cola Plaza, Atlanta, GA 30313. Administrator: ePrize, LLC, One ePrize Drive, Pleasant Ridge, MI 48069.

3. Agreement to Official Rules: Participation in this Contest constitutes each Team Member's full and unconditional agreement to these Official Rules and Sponsor's and Administrator's decisions, which are final and binding in all matters related to this Contest. Participation, advancement and/or receipt of any scholarship prize is dependent on the applicable Team or Team Member(s) fulfilling all requirements as set forth herein.

4. Timing: The RECs begins on March 19, 2011 and end on April 30, 2011, as set forth below (the "Contest Period"), hours of each event may vary. Sponsor reserves the right to adjust program timing or locations at its discretion, including REC cancellation, if necessary. Sponsor's representative is the official time-keeping device for the Contest.

RECs: Charlotte, NC: March 19, 2011 New York, NY: March 26, 2011 Atlanta, GA: April 2, 2011 Los Angeles, CA: April 9, 2011 Houston, TX: April 16, 2011 Chicago, IL: April 30, 2011

5. How to Participate:

Walk-Up Qualifier (Sprite Step-In):

If there are open slots for any REC, Sponsor may allow otherwise qualified Teams to compete in a Walk-Up Qualifier competition for the open slots, if any, depending on Sponsor's needs. The specific details of the Walk-Up Qualifier will be announced the weekend of the REC and will be explained to the Teams in person before their auditions, but will include the following:

Any Team and all Team Members choosing to compete in a Walk-Up Qualifier on the weekend of the actual REC event must meet all of the requirements of these Official Rules, including eligibility, Team size and composition, Team Member Requirements, and all participation details set forth below. Times and locations of any Walk-Up Qualifier will be announced on the Sprite Step Off II website. Teams will audition live with their step routines for a chance to participate in the REC. Teams will perform their step routines with all props and music. Judging will be executed by NSSA Judges, whose decisions are final and binding. Teams must produce a full Team Roster with a note of pre-approval from their organization before being allowed to audition. Each Team Member participating in the Walk-Up Qualifier will be required to participate in the community service activity described below.

Sponsor will verify all Team Member names listed on the Team Roster with the NPHC organization after the REC and if any Member is not eligible, the Team may be disqualified and a runner-up Team may be invited to advance in its place.

Pre-Qualified Team Instructions:

Teams must report to the designated Sprite Step Off II staging location on the day and time provided by Sprite Step Off II staff. The entire Team must be present at check-in, in order for that Team to be allowed to compete in any event. Performance times may vary and may be changed at the sole discretion of the Sprite Step Off II staff. A mandatory official Regional Event Competition rules meeting will be held in the official Sprite Step Off II hotel on the Friday prior to the competition. Any Teams with Members who are tardy or absent are subject to sanctions, including disqualification. Sanctions will be applied via disqualification or scoring deductions to Team's REC performance. Teams are responsible for transportation from the hotel to the venue.

Teams will be required to participate in Sprite Step Off II service projects on the morning of the REC, which are a part of their participation in the Sprite Step Off II tournament. Details regarding the service project will be provided by Sprite Step Off II staff.

Teams that have successfully completed Team Check-In will compete in the Regional Event Competition for a chance to participate in the Championship Event of Sprite Step Off II. All confirmed Teams should report to their assigned stage as instructed by the Sprite Step Off II Staff. Only performing Team Members and up to two (2) identified crew members will be allowed on stage. Each Team's performance must continue to meet the Performance Criteria set forth below. Each Team will be given up to 15 minutes for its performance. This includes up to a maximum of 10 minutes to perform and 5 minutes for prop setup and strike. Teams that exceed this time frame will have points deducted from their scores.

Performance

Teams should ensure that their performance is suitable for viewing by people of all ages. No portion of the performance should reflect negatively upon The Coca-Cola Company or the Team's fraternity or sorority or subject them to public scandal or ridicule. Prohibited performance conduct includes, but is not limited to, the following:

Attire/Appearance

Each Team Member is expected to wear appropriate attire. All clothing should be clean, properly fitting, in good repair and meet the following requirements:

Music

Music for your performance cannot contain profanity or sexually explicit language. The Sprite Step Off II staff will review and approve all music and will determine, in its sole discretion, whether a Team may use its music. All music must be submitted to the Sprite Step Off II staff for review per instructions provided in the team information package.

Each Team must have the music for its performance on a CD or an MP3 player. A Team Member must be assigned to instruct the sound person for your Team's performance.

Props

All props/effects must be reviewed by Sprite Step Off II personnel. Teams must bring all props to the staging area during the Regional Event Competition rehearsals.The following props are prohibited from use during any Sprite Step Off II competition:

Behavior

Special Appearance Protocol

Team Members should not engage in media opportunities that are not designated by the Sprite Step Off II staff. A member of the Sprite Step Off II Public Relations team must be present at all designated appearances. Any Team Member that exhibits behapior that violates the appearance protocol will be subject to team sanctions are determine by the Sprite Step Off II staff.

If you have questions on how to participate in the Contest, please visit our website at www.spritestepoff.com.

6. Judging and Deductions: Performances will be judged by official representatives of the National Step Show Alliance ("NSSA") and a neutral, independent, third-party auditor (collectively, "NSSA Judges"). Each Team's performance at a Regional Event Competition and the Championship Event is scored on the National Step Show Alliance 80 point scale which is divided into 2 different criteria:

Performance Elements:

Technical Elements:

Deductions (each a "Deduction), up to 11 total points, may be assessed against a Team in the sole discretion of the NSSA Judges, for any of the following:

Deductions and Disqualification: Teams and Team Members are expected to conduct themselves in a professional manner and represent their organizations in a positive light. Failure to adhere to all of the restrictions in these Official Rules, by the Team or individual Team Members, before, during or after the Team's performance, may result in an additional 5-point Deduction, for each infraction, from the Team's overall score. Tardiness or failure to attend the Team Check-In and/or the Community Service project may result in an additional 5-point Deduction for each infraction or possible disqualification, as Sponsor's sole discretion.

Egregious violations of the restrictions of these Official Rules may result in immediate disqualification in the sole discretion of the NSSA Judges, The Coca Cola Company and/or Sprite Step Off II staff, whose decisions are final.

Definition and details of the above criteria can be found at http://www.spritestepoff.com/public/fulfillment/NSSA_rules.pdf.

Each judge will score the performing Team based on the criteria set forth above. The total score of the Team will be calculated using the above categories first, and any deductions will be subtracted to create the Team's final score. The highest and lowest judge's score will be excluded from the final score. The NSSA composite score will then be determined based on the average of the remaining scores.

TIE BREAKER PROCEDURES

In the event of a tie between two or more Teams, the following procedures will be used to break the tie.

Stage One: Comparative analysis of the Deduction areas

Stage Two: Overall Standard Judge Analysis

Stage Three: Lead Judge Analysis

The decisions of the NSSA Judges are final.

The fraternity Team and the sorority Team from each Regional Event Competition with the highest scores will advance to the Sprite Step Off II Championship Event in Washington, DC on May 21, 2011 (date subject to change).

7. PRIZES:

Scholarship Prizes: The 3 top-scoring fraternity Teams and the 3 top-scoring sorority Teams from each REC will receive the following Regional Event Competition scholarship prizes:

1st Place Prize - $5,000 Team Scholarship
2nd Place Prize - $2,500 Team Scholarship
3rd Place Prize - $1,500 Team Scholarship

All Team Scholarships will be divided evenly among all Team Members listed on the Official Team Roster, including the alternates and Crew Members, if designated by Team Captain and if they meet the Team Eligibility Requirements. Team Advisors are not eligible for any Scholarship prize. Each Team Member will be required to complete all necessary documentation in order to accept his or her portion of the Team Scholarship prize, according to the specific guidelines and timelines provided at the time of notification. All Team Scholarships are to be used for education-related expenses including tuition, fees, books, supplies, and other education expenses and are subject to the rules and regulations of the United States Internal Revenue Service. Awards are one-time only. Payment of the Team Member's portion of the Team Scholarship will be via a check for the full amount of the Team Member's portion of the Team Scholarship, made payable directly to the accredited U.S. College or university designated by the applicable Team Member. Awards may be used for undergraduate or graduate study. Any unused funds at the conclusion of the recipient's undergraduate and/or graduate studies will be returned to The Coca Cola Company which will donate the funds to the recipient's NPHC organization. Payments will not be made directly to individuals and may not be transferred or redeemed for cash. Team Scholarships will be awarded to the winning Team Members listed on the Official Team Roster beginning no later than July 11, 2011, and are subject to additional, separate terms and conditions. Team Scholarship administrator will accommodate students needing expedited payment on a case-by-case basis. If a request for deferral is made and the scholarship is not used within five years, the funds will be returned to The Coca Cola Company which will donate the funds to the recipient's NPHC or other Pan-Hellenic Council organization.

Travel Prizes: Each Team Member from a winning Team (1 fraternity and 1 sorority from each REC), including the Team Advisor, if any, will be offered and provided with a trip to Washington DC for the Championship Event, once he or she completes the required documents. Each eligible winning Team Member (or parent/legal guardian if winner is a minor in his/her state of residence) will be required to sign and return to Administrator or Sponsor, within 10 days of the date provided, an Affidavit of Eligibility, Liability and Publicity Release ("Affidavit") in order to claim his/her trip prize and to fulfill any such other requirements as determined by Administrator or Sponsor. If any Team Member cannot be contacted, or fails to sign and return the Affidavit within the required time period, he/she forfeits the prize. In the event that a Team Member is disqualified for any reason, Sponsor will determine whether to disqualify the entire Team or allow a portion of the Team to advance to the Championship Event. If a Team is disqualified, Sponsor may choose to invite a runner-up Team, if any, to advance, otherwise the opportunity and trip prizes will go un-awarded.

1 TRAVEL PRIZE PER TEAM MEMBER: A trip package for Team Member to Washington DC and the opportunity to compete in the Championship Event with his or her Team. Prize consists of round trip, coach-class air transportation for 1 from a major airport near Team Member's home (determined by Sponsor in its sole discretion) to Washington DC; 2 nights' accommodations at Sponsor's choice of hotel (single room, double occupancy); round trip ground transportation between airport and hotel and hotel and Championship Event; selected meals, as determined by Sponsor, in its sole discretion; and the opportunity to compete in the Championship Event planned for May 21, 2011. Team Member and entire competing Team must be available to travel on the dates specified by Sponsor or Team Member and Team may be required to forfeit the trip and the opportunity to advance to the Championship Event. Travel must be roundtrip. Sponsor will determine airline and flight itinerary in its sole discretion. No refund or compensation will be made in the event of the cancellation or delay of any flight, or any scheduled event. Travel is subject to the terms and conditions set forth in these Official Rules, and those set forth by the Sponsor's airline carrier of choice as detailed in the passenger ticket contract. If trip destination is less than 250 miles from the Team Member's residence, Team Member will be provided $200 for driving expenses in lieu of air transportation. The Sponsor is not responsible if any scheduled event is delayed, postponed or cancelled for any reason and Team Member will not be reimbursed or compensated for that portion of the prize. All expenses, travel, and other costs not expressly stated in the package description above, including transportation between home and airport, are the sole responsibility of Team Member. If Team Member is a minor (as determined by his/her state of residence), he or she must be accompanied by either a parent/legal guardian or an adult chaperone approved by his or her parent/legal guardian in writing, on the Affidavit or another document specified by Sponsor. If required, Sponsor may provide transportation and accommodations for parent/legal guardian for a minor Team Member. Restrictions, conditions and limitations may apply. Lost, mutilated, or stolen tickets will not be replaced. Approximate Retail Value ("ARV"): $1,170. The ARV of travel may vary based on airfare fluctuations and distance between departure and destination. Team Member will not receive difference between actual and ARV.

For All Prizes: No substitution, exchange or transfer of prizes by Team Members. Sponsor reserves the right to substitute any Scholarship Prize or travel prize for one of equal or greater value. Winners are responsible for all taxes and fees, if any, associated with prize receipt and/or use. Sponsor reserves the right to award fewer than the number of prizes, Scholarships, or trips indicated if there are an insufficient number of eligible, qualified Teams competing at any scheduled REC or if any scheduled REC is cancelled.

8. Release: By receipt of any opportunity to advance and compete, each Team Member agrees to release and hold harmless the Sponsor, Coca-Cola Bottlers, ignition, Inc., Contest sponsors, Administrator, his or her fraternity or sorority, and all of the respective related companies, parents, subsidiaries, affiliates, promotional partners, prize providers and agents, and any agencies or other companies involved in the development or execution of the Contest or production or distribution of Contest materials, and each such company's officers, directors, employees and agents (collectively, the "Released Parties") from and against any claim or cause of action, including, but not limited to, personal injury, death, or damage to or loss of property, arising out of participation in the Contest or receipt or use or misuse of any competition opportunity or prize.

9. General Conditions: Sponsor reserves the right to cancel, suspend and/or modify the Contest, or any part of it, or to change, alter or eliminate any aspect of the RECs or Championship Event, if any fraud, technical failures or any other factor, including, without limitation, failure of any Team(s) to participate at the RECs, impairs the integrity or proper functioning of the Contest, or for another valid reasons, as determined by Sponsor in its sole discretion. If terminated, Sponsor may, in its sole discretion, determine the winning Teams using the judging procedure outlined above. Sponsor, in its sole discretion, reserves the right to disqualify any individual Team Member it finds to be tampering with the successful and planned operation of the Contest or to be acting in violation of the Official Rules of this or any other promotion or in an unsportsmanlike or disruptive manner and disqualify the Team Member and/or Team. Any attempt by any person to deliberately undermine the legitimate operation of the Contest may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages and other remedies (including attorneys' fees) from any such person to the fullest extent permitted by law. Sponsor's failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. By participating in an REC or Championship Event, each Team Member agrees to be bound by the Official Rules and the decisions of the NSSA Judges, The Coca Cola Company and/or Sprite Step Off II staff. Failure to comply with any of the above rules and regulations may result in immediate disqualification from all Sprite Step Off II activities, in the sole discretion of Sponsor and/or Sprite Step Off II staff. All materials submitted become the sole property of Sponsor and will not be acknowledged or returned. By entering the Sprite Step Off II REC, an REC or Championship Event, each Team Member grants to The Coca Cola Company a royalty free, unlimited and irrevocable gratis license and exclusive right to use, broadcast, publish, copyright and for any other lawful purposes as further described and set forth in each Team Member's Participant Waiver and Release Form, which is incorporated herein by reference, to use and allow others to use Team Member's likeness, including name, biographical information, voice, statements, performances, recordings or interviews and endorsements made by or attributable to him/her, verbatim or otherwise ("Likeness") and participation in Sprite Step Off II in perpetuity throughout the universe, and in any language, in any manner it desires, in connection with the production, exhibition, exploitation, merchandising (retail and licensed) and promotion of the Sprite Step Off II, in whole or in part, in any form, in any and all formats and media, whether now known or hereafter developed worldwide without limitation. All rights set forth herein and any and all materials created incorporating a Team Member's Likeness, in whole or part, will be the sole property of The Coca Cola Company. All Teams will be photographed and filmed and all photos and video are property of The Coca Cola Company and its affiliates. Each Team Member agrees to release and hold Sponsor, the Promotional Participants (i.e., Coca Cola Bottlers, Sprite Step Off II sponsors and their respective affiliates, subsidiaries, advertising and promotion agencies, suppliers and vendors involved in the Sprite Step Off II) and their respective directors, officers, employees and assigns of each, harmless against any and all claims, damages, losses, expenses and liability of any kind arising out of participation in this competition. All Team Members assume all risks associated with entering and participating in the Sprite Step Off II and their performance. All Team Members assume all liability for any injury or damage caused, or claimed to be caused, by participation in the Sprite Step Off II, including travel to and from the events, attendance at an REC or the Championship Event, the Team's performance and the acceptance or use of any prize. All federal, state and local taxes are the sole responsibility of winners. All federal, state and local laws and regulations apply. The Coca Cola Company and the Promotional Participants are not responsible for any typographical or other errors in the printing, the offering or the announcement of any prizes or in the administration of the competition.

10. Limitations of Liability: Released Parties are not responsible for: (1) any incorrect or inaccurate information, whether caused by Team Member, printing, typographical or other errors or by any of the equipment or programming associated with or utilized in the Contest; (2) technical failures of any kind, including, but not limited to malfunctions, interruptions, or disconnections in phone lines or network hardware or software; (3) unauthorized human intervention in any part of the Contest; (4) printing, typographical, technical, computer, network or human error which may occur in the administration of the Contest, or in any Contest-related materials; (5) late, lost, undeliverable, damaged or stolen mail; or (6) any injury or damage to property or persons, including but not limited to, death or dismemberment, which may be caused, directly or indirectly, in whole or in part, from Team Member's participation in the Contest or receipt or use or misuse of any opportunity to compete (including any travel/activity related thereto). Released Parties are not responsible for any technical problems, malfunctions of computer systems, servers, providers, hardware/software, lost or unavailable network connections or failed, incomplete, garbled or delayed computer transmission or any combination thereof. Released Parties are not responsible for any unauthorized third-party use of any prior Submission or of any recording of a performance in this Contest.

11. Disputes: Except where prohibited, each Team Member agrees that: (1) any and all disputes, claims and causes of action arising out of or connected with this Contest or any competition opportunity or prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the United States District Court for the Eastern District of Michigan (Southern Division) or the appropriate Michigan State Court located in Oakland County, Michigan; (2) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Contest, but in no event attorneys' fees; and (3) under no circumstances will Team Member be permitted to obtain awards for, and Team Member hereby waives all rights to claim, indirect, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the Team Member and Sponsor in connection with the Contest, shall be governed by, and construed in accordance with, the laws of the State of Michigan without giving effect to any choice of law or conflict of law rules (whether of the State of Michigan or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Michigan.

12. Team Members' Personal Information: Information collected from Team Members is subject to ePrize, LLC's Privacy Policy http://www.eprize.com/privacy-policy and Sponsor's Privacy Policy http://www.thecoca-colacompany.com/privacy.html.

13. Team Winner List: For a list of Teams progressing to the Championship Event and receiving any scholarship prize, visit http://bit.ly/dXcAPE. The list will be posted after confirmation is complete.

ADDENDUM: Once qualified, eligible Teams from any REC may elect to participate in subsequent REC events. Each Team Member must continue to meet all Official Rules requirements to be eligible to participate in additional REC competitions. If any such Team was named a 1st, 2nd or 3rd Place Prize winner in any REC, each Team Member must agree to forfeit the 1st, 2nd or 3rd Place Prize, and will be required to complete documentation to relinquish such prizes in order to be considered eligible to continue participation in any subsequent REC event(s). Forfeited Prizes, if any, will not be awarded to alternate teams. All other stated terms and conditions apply as previously stated in the Official Rules.

If any team would like to participate in a subsequent REC, please submit a written request via e-mail to: spritestepoff@ignition-inc.com. Such request must be received, at a minimum, within five (5) business days of the indicated REC in which the Team is requesting to compete. Note that availability to compete in any subsequent REC is subject to availability of open slots and at the sole discretion of Sponsor.

TOP

Sprite® Step Off™ II
Official Rules-Qualifying Phase 3/5 – 3/13/11

NO PURCHASE NECESSARY. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING.

How It Works: Sprite Step Off II is a multi-phased step contest (the "Contest"). Step teams will be chosen by judging panel to participate in Regional Event Competitions (each an "REC"). The winning fraternity and sorority from each REC will advance to compete at the Championship Event (the "Championship Event"). THESE OFFICIAL RULES GOVERN AND ADDRESS ONLY THE QUALIFYING PHASE AND NOT THE REGIONAL EVENT COMPETITIONS OR THE CHAMPIONSHIP EVENT, WHICH WILL HAVE SEPARATE, RELATED RULES.

1. Eligibility: This Contest is open only to legal residents of the 50 United States (or the District of Columbia) who are at least 18 years old at the time of entry and who did not purchase any equipment for the purposes of entering this Contest. Each entrant must meet the following requirements in order to be eligible to participate:

1) Be currently enrolled as an undergraduate in good academic standing at an accredited 4 year institution (the "School"),

2) Be an active member, in good financial standing, of an undergraduate chapter of a nationally-recognized, service-oriented fraternity or sorority affiliated with a School ("Chapter"),

3) Have a valid School ID, and

4) Have a valid government-issued ID (i.e. passport, state-issued driver’s license, state-issued identification card, or military ID).

Employees and non-employee workers of The Coca-Cola Company, Coca-Cola Bottlers, ignition, Inc., JUXT Interactive, ePrize, LLC, and their respective related companies, parents, subsidiaries, affiliates, promotional partners, prize providers and agents, and any agencies or other companies involved in the development or execution of the Contest or production or distribution of Contest materials, as well as the immediate family (spouse, parents, siblings, and children) and household members of each such employee are not eligible. The Contest is subject to all applicable federal, state, and local laws and regulations and is void where prohibited.

Team and Team Member Requirements:

Only Team Members of the Team that are listed on the “Official Team Roster” can participate in the Regional and Championship Events.

2. Sponsor: Coca-Cola North America, a division of The Coca-Cola Company, One Coca Cola Plaza, Atlanta, GA 30313. Administrator: ePrize, LLC, One ePrize Drive, Pleasant Ridge, MI 48069.

3. Agreement to Official Rules: Participation in this Contest constitutes each Team Member's full and unconditional agreement to these Official Rules and Sponsor’s and Administrator’s decisions, which are final and binding in all matters related to this Contest. Advancement of a Team or Team Member is dependent upon fulfilling all requirements as set forth herein.

4. Timing: The Contest begins on March 5, 2011 at 12:00 a.m. Pacific Time ("PT"), ends on March 13, 2011 at 11:59 p.m. PT (the "Contest Period"). Sponsor reserves the right to adjust program timing at its discretion. ignition, Inc.'s computer is the official time-keeping device for the Contest.

5. How to Enter: Any Team Member may act as the entrant for this Contest. During the Contest Period, visit www.spritestepoff.com and follow the links and instructions to complete the registration form. Then, follow the directions to email your completed form and 1 video of yourself and your Team (up to 2 to 9 other eligible people) performing a step routine that meets the guidelines below, including up to one minute of a Team Member or Members describing how your fraternity or sorority Chapter sparks your community/campus through service, hereafter referred to as your submission ("Submission") to spritestepoff@ignition-ince.com. If you cannot email your video, email the completed registration form and include a link to your video where Sponsor can access it. You will have the opportunity on the application to submit an optional short description of your Chapter's community service efforts. You will be required to provide the following information for each Team Member: full legal name (no nicknames), 2 email addresses (one must be a .edu address) and 1 phone number, year in school, and projected graduation date for each person who is on your Team and in your video as well as the School's name, organization's name, chapter name, and the organization's Regional Director's name and phone number. You must designate 1 Team Captain and 2 alternate Team Captains.

Finally, you will need to indicate, from a list of possible RECs (as defined in “How It Works” above) the city in which your Team would like to compete, if selected in this Contest. The RECs will take place in the following cities on the dates specified. Note: Dates are subject to change at Sponsors discretion.

Charlotte, NC: March 19, 2011

New York, NY: March 26, 2011

Atlanta, GA: April 2, 2011 (Note: Full for Fraternity entries)

Los Angeles, CA: April 9, 2011

Houston, TX: April 16, 2011 (Note: Full for Fraternity entries)

Chicago, IL: April 30, 2011

Note: Your Team will NOT receive any transportation or lodging to participate in a REC and your Team cannot change the REC in which you would like to participate after your Team has registered. Your choice of REC will determine the pool of Submissions against which your Submission will be judged and the location where you and your Team Members will compete, if selected.

Sponsor or ignition, Inc. will submit the Official Team Roster for each Team to the applicable national organization for approval either prior to judging the Team's Submission or after judging and prior to notifying the Teams that will progress to the RECs. National Organizations have the option to disqualify entire Teams or individual Team Members.

If you have questions on how to participate in the Contest, please visit our website at www.spritestepoff.com.

By entering this Contest, you agree that your Submission conforms to the Video Guidelines, Performance Guidelines, Guidelines for Attire/Appearance, and Content Restrictions, as defined below (collectively, the Guidelines and Restrictions) and that Sponsor, in its sole discretion, may remove your Submission and disqualify your Team from the Contest if it believes, in its sole discretion, that your Submission fails to conform to the Guidelines and Restrictions. If time permits, Sponsor may contact any Team that has been disqualified to allow the Team Members to correct any disqualifying element(s).

Video Guidelines:

Performance Guidelines:

Teams should ensure that the performance depicted in their Submission is suitable for viewing by people of all ages. No portion of the performance should reflect negatively upon The Coca-Cola Company or the Team’s fraternity or sorority or subject them to public scandal or ridicule. Prohibited performance conduct includes, but is not limited to, the following:

Guidelines for Attire/Appearance:

Each Team Member must wear appropriate attire. All clothing must be clean, properly fitting, in good repair and meet the following requirements:

Content Restrictions:

Limit: Each School fraternity or sorority Chapter may enter 1 Submission during the Contest Period. Submissions received in excess of the stated limit will be void. Team must have permission from each individual Team Member that appears in the Submission to use his or her name and likeness in the Submission and provide his/her personal contact information, and to grant the rights set forth herein. If requested, Team must be able to provide such permissions in a form acceptable to Sponsor. Entering a Submission constitutes Team’s and each Team Member's consent to give Sponsor a royalty-free, irrevocable, perpetual, non-exclusive license to use, reproduce, modify, publish, create derivative works from, sub-license and display such Submissions in whole or in part, on a worldwide basis, and to incorporate it into other works, in any form, media or technology now known or later developed, including, but not limited to, for promotional or marketing purposes. If requested, Team Members will sign any documentation that may be required for Sponsor or its designees to make use of the non-exclusive rights Team is granting to use the Submission. Failure of Team/Team Members to provide requested permissions or documentation may result in disqualification, in Sponsor's sole discretion. Released Parties (as defined in Section 9, below) are not responsible for lost, late, stolen, damaged, incomplete, invalid, un-intelligible, garbled, delayed or misdirected Submissions; all of which will be void.

In the event of a dispute as to any Submission, the authorized account holder of the email address used to submit the registration form er will be deemed to be the entrant.

6. Team Qualifying:

At the end of the Contest Period, a panel of eligible, qualified judges, determined by Sponsor in its sole discretion, and will judge the Submissions according to the criteria below. Judges will select Teams from each region to advance to the REC, subject to all requirements set forth in Section 7, below. All eligible Submissions will be judged on the following criteria (“Judging Criteria”):

In the event of a tie, the Team whose Submission received the highest score for Execution, as determined by the qualified judges, in their sole discretion, will be the Team that progresses to the REC. Sponsor reserves the right to select fewer Teams to progress to the RECs than expected, if, in its sole discretion, it does not receive a sufficient number of eligible and qualified Submissions. The Teams selected by Sponsor will be invited to progress to the corresponding REC and will be notified of the next steps to take if they choose to progress.

If any of the expected competition slots of the 6 RECs are not filled, Sponsor may, in its sole discretion, offer the opportunity to compete in any unfilled REC to any eligible Team or provide a walk-on opportunity for a similarly-eligible team of steppers on or around the day of the REC, based on the needs for the applicable REC.

7. REC Team Requirements: Note: These Official Rules Govern & Address only the Qualifying phase and not the RECs or Championship Event, for which separate rules will apply. Participants will need to accept and comply with the applicable rules, as required at that time. Teams that will be invited to progress will be notified by email, mail or phone at the conclusion of judging, on or around March 17, 2011. Each Team Member invited to an REC (parent/legal guardian if over 18 yet still a minor in his/her state of residence) will be required to sign and return an Affidavit of Eligibility, Liability & Publicity Release (“Affidavit”), which should be received by Administrator within 5 days of the date notice or attempted notice is sent (except for the Charlotte REC, for which they will have 2 days, due to time constraints), in order for the Team to be eligible to move on to the REC to compete. The Team Captain of each Team invited to an REC will be required to facilitate acceptance by each of his or her Team Members and completion of all required documents and coordinate travel to the REC. Once each Team Member has completed his or her Affidavit, as required, the Team is considered to be confirmed. If the Team Members of an invited Team cannot be contacted, fail to execute and return all of their Affidavits within the required time period, or do not comply with these Official Rules, the Team or non-complying Team Member forfeits the opportunity to advance and compete in the REC at Sponsor’s discretion. If a Team is disqualified for any reason, the opportunity to advance and compete at any REC may be awarded to another Team, if any, in Sponsor’s sole discretion. Completion of the Affidavit and acceptance of the opportunity to advance and compete in the REC shall constitute and signify each Team Member’s agreement and consent that Sponsor and its designees may use the applicable Team Member’s name, city, state, likeness, and/or the Submission which includes that Team Member in connection with the Contest for promotional, advertising or other purposes, worldwide, in any and all media now known or hereafter devised, including the Internet, without limitation and without further payment, notification, permission or other consideration, except where prohibited by law. Without limiting the generality of these Official Rules, each Team and Team Member shall irrevocably grant, transfer, convey and assign to Sponsor the entirety of the rights in and to the Submission and all renewals and extensions of copyright, and the right to secure copyright registrations thereto in perpetuity including, without limitation, the rights to use the Submission for any and all purposes in any and all media whether now known or hereafter developed, on a worldwide basis, in perpetuity. Each Team Member accepts and acknowledges that Sponsor shall not be obligated to use the Submission and that Sponsor in its sole discretion shall have the right to refrain from using the Submission. Sponsor shall not incur any liability whatsoever to the extent Sponsor chooses to refrain from any exploitation of its rights hereunder. Each Team Member will indemnify Sponsor, Released Parties (as defined in Section 9, below) and any licensee of Sponsor against all claims, damages, liabilities, and expenses (including reasonable counsel fees and legal expenses) arising out of any breach of these terms.

8. Regional Events Competitions: These Official Rules Govern & Address only the Qualifying Phase and not the RECs or Championship Event, for which separate rules will apply. Participants will need to accept and comply with the applicable rules, as required at that time. Confirmed Teams will have the opportunity to participate in the live step competition at the applicable REC which was selected at the time of registration. Teams and Team Members must continue to meet the Team Member and Team Requirements set forth above. All Team Members of Teams that advance to the Regional and Championship Events are subject to background searches and fraternity or sorority organizational approval. Sponsor reserves the right to cancel or reschedule a REC or to require the Team to attend a different REC from the one selected upon registration, if the designated REC should become unavailable for any reason. Team Members are solely responsible for all travel arrangements and costs associated with attending the REC, including transportation and lodging.

The winning fraternity and sorority Team from each REC will be awarded a trip to the Championship Event.

9. Release: By receipt of any opportunity to advance and compete, each Team Member agrees to release and hold harmless the Sponsor, Coca-Cola Bottlers, ignition, Inc., JUXT Interactive, Administrator, his or her fraternity or sorority, and all of the respective related companies, parents, subsidiaries, affiliates, promotional partners, prize providers and agents, and any agencies or other companies involved in the development or execution of the Contest or production or distribution of Contest materials, and each such company’s officers, directors, employees and agents (collectively, the "Released Parties") from and against any claim or cause of action, including, but not limited to, personal injury, death, or damage to or loss of property, arising out of participation in the Contest or receipt or use or misuse of any competition opportunity or prize.

10. General Conditions: Sponsor reserves the right to cancel, suspend and/or modify the Contest, or any part of it, if any fraud, technical failures or any other factor impairs the integrity or proper functioning of the Contest, as determined by Sponsor in its sole discretion. If terminated, Sponsor may, in its sole discretion, determine the Teams to progress from among all eligible Submissions received up to time of such action using the judging procedure outlined above. Sponsor, in its sole discretion, reserves the right to disqualify any individual Team Member it finds to be tampering with the Submission process or the operation of the Contest or to be acting in violation of the Official Rules of this or any other promotion or in an unsportsmanlike or disruptive manner and void all associated Submissions. Any attempt by any person to deliberately undermine the legitimate operation of the Contest may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages and other remedies (including attorneys’ fees) from any such person to the fullest extent permitted by law. Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision.

11. Limitations of Liability: Released Parties are not responsible for: (1) any incorrect or inaccurate information, whether caused by Team Member, printing, typographical or other errors or by any of the equipment or programming associated with or utilized in the Contest; (2) technical failures of any kind, including, but not limited to malfunctions, interruptions, or disconnections in phone lines or network hardware or software; (3) unauthorized human intervention in any part of the Submission process or the Contest; (4) printing, typographical, technical, computer, network or human error which may occur in the administration of the Contest, the uploading, the processing or judging of Submissions, the announcement of the Teams invited to progress or in any Contest-related materials; (5) late, lost, undeliverable, damaged or stolen mail; or (6) any injury or damage to property or persons, including but not limited to, death or dismemberment, which may be caused, directly or indirectly, in whole or in part, from Team Member’s participation in the Contest or receipt or use or misuse of any opportunity to compete (including any travel/activity related thereto). Released Parties are not responsible for misdirected or undeliverable Submissions or for any technical problems, malfunctions of computer systems, servers, providers, hardware/software, lost or unavailable network connections or failed, incomplete, garbled or delayed computer transmission or any combination thereof. Released Parties are not responsible for any unauthorized third-party use of any Submission.

12. Disputes: Except where prohibited, each Team Member agrees that: (1) any and all disputes, claims and causes of action arising out of or connected with this Contest or any competition opportunity or prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the United States District Court for the Eastern District of Michigan (Southern Division) or the appropriate Michigan State Court located in Oakland County, Michigan; (2) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Contest, but in no event attorneys’ fees; and (3) under no circumstances will Team Member be permitted to obtain awards for, and Team Member hereby waives all rights to claim, indirect, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the Team Member and Sponsor in connection with the Contest, shall be governed by, and construed in accordance with, the laws of the State of Michigan without giving effect to any choice of law or conflict of law rules (whether of the State of Michigan or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Michigan.

13. Team Members' Personal Information: Information collected from Team Members is subject to ePrize, LLC’s Privacy Policy http://www.eprize.com/privacy-policy and Sponsor’s Privacy Policy http://www.thecoca-colacompany.com/privacy.html.

14. Team List: For a list of Teams progressing to the RECs, visit http://bit.ly/dEntpx. The list will be posted after confirmation is complete.